CASE STUDY

How a Big 4 Accounting Firm Drove 60% More CE Participation with Ten Events’ Virtual & Hybrid Webcasts

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The Challenge

A Big 4 accounting firm needed to scale its pre-marketing webcasts for Continuing Education. Their goal: grow the program as a lead generation engine while keeping accountants engaged—and make it easy for program owners to deliver consistent, high-quality events.

Ten Events big 4 case study

The Solution

Ten Events partnered with the firm to design virtual and hybrid webcasts that went beyond “talking-head” presentations. We built interactive elements like polling, Q&A, and real-time engagement features into every session. Our team managed production end-to-end, ensuring program leaders could focus on content—not logistics.

The Results

The impact was dramatic: a 60% increase in accountants completing CE credits. This not only helped thousands of professionals earn the hours they needed but also turned the program into a powerful driver of leads and visibility for the firm. For internal stakeholders, the success meant less stress and more value from every webcast delivered.

Testimonial

“Ten for Ten Events! The customer support, quality of service, and production value provides a smooth webcast experience.” — Enterprise Accounting Firm

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